{"id":835,"date":"2018-11-04T11:43:48","date_gmt":"2018-11-04T10:43:48","guid":{"rendered":"http:\/\/wcamp-lille.fr\/propositions\/proposition\/peut-on-creer-une-experience-digitale-immersive-sur-wordpress-discussion-entre-un-designer-et-un-developpeur\/"},"modified":"2018-11-15T13:31:51","modified_gmt":"2018-11-15T12:31:51","slug":"peut-on-creer-une-experience-digitale-immersive-sur-wordpress","status":"publish","type":"wcb_session","link":"https:\/\/lille.wordcamp.org\/2018\/session\/peut-on-creer-une-experience-digitale-immersive-sur-wordpress\/","title":{"rendered":"Peut-on cr\u00e9er une exp\u00e9rience digitale immersive sur WordPress ?"},"content":{"rendered":"<h2><em>Discussion entre un designer et un d\u00e9veloppeur.<\/em><\/h2>\n<p>Alors que de plus en plus de sites deviennent de simples copies, l\u2019enjeu pour l\u2019avenir ne serait-il pas de cr\u00e9er une exp\u00e9rience digitale immersive optimis\u00e9e pour l\u2019utilisateur dans le but de se d\u00e9marquer ?<\/p>\n<p>WordPress peut-il r\u00e9pondre \u00e0 cette probl\u00e9matique ?<\/p>\n<p>Sachant que l\u2019utilisateur est submerg\u00e9 de contenu et d\u2019informations lorsqu\u2019il navigue sur le web, il devient compliqu\u00e9 de r\u00e9ussir \u00e0 attirer l\u2019attention sur son produit ou service.<\/p>\n<p>S\u2019il l\u2019on en croit les principes de design \u00e9motionnel, cr\u00e9er un lien concret avec celui ou celle qui va utiliser son interface est le premier pas vers la conversion de l\u2019utilisateur en un lead qualifi\u00e9, mais aussi vers la fid\u00e9lisation de ce dernier.<\/p>\n<p>Apr\u00e8s avoir propos\u00e9 une d\u00e9finition de ce que peut-\u00eatre une exp\u00e9rience digitale immersive, nous tenterons de montrer comment cette derni\u00e8re peut-\u00eatre men\u00e9e de l\u2019id\u00e9e \u00e0 la r\u00e9alisation finale.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discussion entre un designer et un d\u00e9veloppeur. Alors que de plus en plus de sites deviennent de simples copies, l\u2019enjeu pour l\u2019avenir ne serait-il pas de cr\u00e9er une exp\u00e9rience digitale immersive optimis\u00e9e pour l\u2019utilisateur dans le but de se d\u00e9marquer ? WordPress peut-il r\u00e9pondre \u00e0 cette probl\u00e9matique ? Sachant que l\u2019utilisateur est submerg\u00e9 de contenu &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/lille.wordcamp.org\/2018\/session\/peut-on-creer-une-experience-digitale-immersive-sur-wordpress\/\" class=\"more-link\">Continuer la lecture<span class=\"screen-reader-text\"> de &laquo;&nbsp;Peut-on cr\u00e9er une exp\u00e9rience digitale immersive sur WordPress ?&nbsp;&raquo;<\/span><\/a><\/p>\n","protected":false},"author":16577787,"featured_media":918,"template":"","meta":{"_crdt_document":"","_wcpt_session_time":1544178300,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[822,1053],"footnotes":""},"session_track":[101769],"session_category":[185],"class_list":["post-835","wcb_session","type-wcb_session","status-publish","has-post-thumbnail","hentry","wcb_track-conferences","wcb_session_category-design"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pheMMP-dt","session_date_time":{"date":"7 d\u00e9cembre 2018","time":"11:25"},"session_speakers":[{"id":"822","slug":"dylan-cozian","name":"Dylan Cozian","link":"https:\/\/lille.wordcamp.org\/2018\/speaker\/dylan-cozian\/"},{"id":"1053","slug":"yannis-pou-vich","name":"Yannis Pou-vich","link":"https:\/\/lille.wordcamp.org\/2018\/speaker\/yannis-pou-vich\/"}],"session_cats_rendered":"design","_links":{"self":[{"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/835","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/835\/revisions"}],"predecessor-version":[{"id":895,"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/835\/revisions\/895"}],"speakers":[{"embeddable":true,"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/speakers\/822"},{"embeddable":true,"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/speakers\/1053"}],"author":[{"embeddable":true,"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wporg\/v1\/users\/dylancozian"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/media\/918"}],"wp:attachment":[{"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/media?parent=835"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_track?post=835"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/lille.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_category?post=835"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}